4 Ways to Leverage Credit Union Data

July 19, 2021 | Devon Wilson | Credit Union Resources

credit union data

  Credit union data is one of the best tools you have to serve your members. And data analytics are opening lots of doors for reaching select audiences and maximizing your business and marketing efforts. But like any tool, you have to know how to use it effectively. Here are four great ways to leverage […]

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Lessons for Future Credit Union Leaders

June 28, 2021 | Devon Wilson | Credit Union Resources

credit union leaders

  New leaders learn from experience, education, and the leaders who came before them. And as credit unions grow and change to keep up with the demands of members all over the country, we thought we would take a break from focusing on the future to look back on the lessons that credit union leaders […]

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The Future of Credit Union Technology

June 21, 2021 | Devon Wilson | Business Continuity Planning

credit union technology

  The last year or so has become the catalyst for credit union technology growth and change, driving member services toward digital solutions faster than they have ever done before. Streamlined service and cutting-edge digital experience is no longer a luxury for businesses, it’s a necessity. Let’s discuss the future of credit union technology. 2021 […]

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Boost Your Credit Union Brand

May 17, 2021 | Devon Wilson | Credit Union Resources

credit union brand

  Branding, in the information age, is hard. Because your credit union brand image doesn’t just come from you. It comes from your credit union’s interactions with every guest, affiliations with other businesses, and even its stance on social issues. Is your credit union in need of an image upgrade? Here are some tips to […]

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The Role of Personalization in the Member Experience

April 26, 2021 | Devon Wilson | Credit Union Resources

personalization and the member experience

  For more than a year, businesses and citizens have been wading through a world that has all but killed the casual conversation and public gatherings. We are more acutely aware of even the most fleeting of interactions and relationships. And that’s why personalization is becoming more important in everyday communications and transactions. Credit unions […]

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The Benefits of Embracing Digital Lending

April 19, 2021 | Devon Wilson | Business Continuity Planning

digital lending

  Digital banking trends are continuing to gain momentum as pandemic measures remain and customer preferences shift. And as these trends grow, they also expand to include more products and services. Enter digital lending. Digital lending is the migration of most or all of the lending and loan origination process to online and mobile platforms. […]

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Business Continuity Planning Best Practices

March 29, 2021 | Devon Wilson | Business Continuity Planning

business continuity planning for credit unions

  We’ve talked previously on our blog about the difference between credit union disaster recovery and business continuity planning. A business continuity plan (BCP) is a series of protocols created to make sure an organization can keep operating during a disaster, and a disaster recovery plan is often a subset of the BCP that specifically […]

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5 Community Outreach Marketing Ideas for Credit Unions

March 22, 2021 | Devon Wilson | Credit Union Resources

community outreach marketing

  Credit unions are unique in their positioning – they are financial institutions with a community-centered vision. This hometown, local feel is something that should be included in your marketing efforts. Nothing satisfies customers more than knowing a business can walk the walk. Here are 5 community outreach marketing ideas for your credit union. Offer […]

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4 Tips for Marketing to Gen Z

February 22, 2021 | Devon Wilson | Credit Union Resources

credit union marketing to gen z

  You may be thinking, why should my credit union already be marketing to Gen Z? Aren’t they a little young to be financially independent? Many news articles and social media jokes paint Gen Z (the first demographic group born after the internet was commercialized) as children or young teens. But the reality is – […]

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