Blog

The Role of Personalization in the Member Experience

April 26, 2021 | Devon Wilson | Credit Union Resources

personalization and the member experience

  For more than a year, businesses and citizens have been wading through a world that has all but killed the casual conversation and public gatherings. We are more acutely aware of even the most fleeting of interactions and relationships. And that’s why personalization is becoming more important in everyday communications and transactions. Credit unions […]

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The Benefits of Embracing Digital Lending

April 19, 2021 | Devon Wilson | Business Continuity Planning

digital lending

  Digital banking trends are continuing to gain momentum as pandemic measures remain and customer preferences shift. And as these trends grow, they also expand to include more products and services. Enter digital lending. Digital lending is the migration of most or all of the lending and loan origination process to online and mobile platforms. […]

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Business Continuity Planning Best Practices

March 29, 2021 | Devon Wilson | Business Continuity Planning

business continuity planning for credit unions

  We’ve talked previously on our blog about the difference between credit union disaster recovery and business continuity planning. A business continuity plan (BCP) is a series of protocols created to make sure an organization can keep operating during a disaster, and a disaster recovery plan is often a subset of the BCP that specifically […]

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5 Community Outreach Marketing Ideas for Credit Unions

March 22, 2021 | Devon Wilson | Credit Union Resources

community outreach marketing

  Credit unions are unique in their positioning – they are financial institutions with a community-centered vision. This hometown, local feel is something that should be included in your marketing efforts. Nothing satisfies customers more than knowing a business can walk the walk. Here are 5 community outreach marketing ideas for your credit union. Offer […]

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4 Tips for Marketing to Gen Z

February 22, 2021 | Devon Wilson | Credit Union Resources

credit union marketing to gen z

  You may be thinking, why should my credit union already be marketing to Gen Z? Aren’t they a little young to be financially independent? Many news articles and social media jokes paint Gen Z (the first demographic group born after the internet was commercialized) as children or young teens. But the reality is – […]

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Credit Union Tech: Bots & Virtual Assistant Trends

February 15, 2021 | Devon Wilson | Credit Union Resources

credit union tech bots and virtual assistants

  Credit unions have broken their own mold. No longer thought of as anti-tech, smaller banks and credit unions are harnessing the power of new technology practices for their employees to better serve their customers. New research on the increased use of bots and virtual assistants has produced some interesting insights. Let’s take a look […]

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3 Hallmarks of Credit Union Resilience

January 25, 2021 | Devon Wilson | Entrepreneurs

credit union resilience

  Just like people, businesses struggle during times of uncertainty. And after the year of uncertainty we just had, those credit unions that are looking to find success in 2021 are working on increasing resilience. “Today, 80% of the work is centralized. It comes in a more traditional command and control structure,” Joe Perfetti, innovation […]

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The Importance of Cloud Consolidation

January 18, 2021 | Devon Wilson | Cloud Computing

cloud consolidation

  Every technology solution has dozens, if not hundreds or thousands, of different apps, websites, and tools to get the job done. And if you are looking to carry your credit union’s offerings into the future, you and your staff are likely on a constant search for ways to upgrade your credit union technology solutions. […]

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Changes Credit Unions Saw in 2020

December 23, 2020 | Devon Wilson | Credit Union Resources

credit unions 2020

  As all 4,682 days of 2020 finally come to an end, it’s impossible not to recognize how different the world looks now. And here are some of the big changes credit unions saw in 2020. Technology Led the Way A major effort for all businesses this year was learning to do more with less […]

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